Ubisoft just experienced their break glass in case of emergency moment, but look deeper, and you’ll find their situation is more perilous than it looks.
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Sources:
https://bellular.games/ubisoft-are-under-threat-from-their-investors/
https://www.marketwatch.com/investing/stock/ubsfy
https://x.com/GenePark/status/1838979683410489693
https://x.com/_Tom_Henderson_/status/1791502312306884996
https://insider-gaming.com/yves-guillemots-internal-memo-to-staff/
https://www.gamesindustry.biz/uk-video-game-sales-fall-almost-30-in-the-first-half-of-2024
00:00 The Shareholder Meeting
02:17 A Business Model Gutted
03:32 A Pipeline On Fire
09:55 The Plan to Decimate Ubisoft
source
► Enjoy games, without the bs: https://bellular.games
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Genshin Impact made revenues about 3x of the entire Ubisoft worth. But the stock price isn't 9USD, it's 2.31
I don't rely on reviews, 100% of them are bought. All the mainstream critics are paid, so I don't trust anyone. When I see a footage of the game I can judge by my self. And if it sucks it sucks, nobody can change my mind.
I worked in QA at Ubisoft for 7 years. I started with AC Unity (remember?? :)) ). They never change : all the games are almost asset swaps. Nobody cares about the gamers. All they want are legal bugs, not gameplay bugs. NOBODY CARED ABOUT THE PLAYERS. We tried as QA to report defects about gameplay for any game, and games were usually shipped with 50k/100k bugs Known Bugs. Every game!!! They were always just about diversity and political correctness crap.
Atar wars outlaws launched with 77k open known bugs. After 3 months, 87k bugs open :)) i worked in QA for that.
Ubisoft games have ubisoft connect, so means you need to create ubisoft account register it before you can play their games. But, every time you exit and openning the game you need internet to connect everytime you open their games; even the game is offline or don't needed internet to play. Which is annoying. While other steam games that are offline don't need those… which is, I don't know why ubisoft decide to make those on their games??
Is it to piss off their customers? Do they need their customers personal data so badly? For what?
Is that John Lithgow in the Thumbnail?
Isn't it optional to play as yasuke and the other main character is literally Japanese? Republicans are too easily manipulated
I don't remember a Ubisoft game delivering anything except an "ultra-polished" cash shop on day one.
Good hope it gets worse
OMHO, gaming companies should NEVER be publicly traded.. once you go public, you have to keep the larger public happy, and those investors don't care about games, they only care about MONEY.. and you're not in the money making business, you're in the game making business.. if you make good and loved games, the money will come, guaranteed.. but you will need figure out what's popular by starting some kind of Ubisoft Labs and start making rapid prototypes and release them to reddit and youtubers to see if it's a fun concept to begin with or something..
I hope they're getting used to not owning my money anymore.
Why are pre-orders still such a big deal? In an age where most of our games are in digital form
I won't buy a game unless it's an outstanding effort. I simply don't have time to do otherwise.,
What over dramatic bullshit
Ubi a long time ago did 90+ games that were must play. now they do grind-fests that can be played when they're $30
Ubisoft delenda est
8:00 tbf, Lando was one of the best things about Episode 9. It's not his fault the bar was, uh. Not very high.
I've bought nearly ever Ubisoft game often the same game on different platforms but I will not buy more, Ubisoft need to stop worrying to placate the likes of IGN/Kotaku and worry more about us the people who pay them, my wife bought me Star Wars Outlaws, digitally as well so I can't even trade it in, SW RDR2 they said 😂😂😂 it is so so bad.
They should be forced to allow us to play our games that we bought offline forever. They say "Buy/Sell", they don't say Rent, EU should take a stand on it, it's false advertising and a scam. I can't reverse the purchases, I did a few years ago, but I stopped buying from them or from Steam with the games outside of steam.
Ubisoft is failing because their studios and games are full of DEI bullshit
The data for the game sales statistics in the article about European game sales are described thusly:
GSD digital data includes games from participating companies sold via Steam, Xbox Live, PlayStation Network, Nintendo Eshop. Major participating companies are Activision Blizzard, Bandai Namco, Capcom, Codemasters, Electronic Arts, Embracer Group (including Gearbox, Koch Media, Sabre Interactive), Focus Entertainment, Konami, Marvellous Games, Microids, Microsoft (including Bethesda), Milestone, Nacon, Paradox Interactive, Quantic Dream, Sega, Sony, Square Enix, Take-Two, Tencent, Ubisoft and Warner Bros. Nintendo and 505 Games are the notable absentees, alongside smaller studios.
I don't think game sales are actually down. I think AAA game sales are down, while indie game sales are up. I think the AAA gaming industry is finally seeing the results of 20 years of increasingly predatory business practices, and those results are more and more people being fed up with their bullshit and spending their money elsewhere.
I think it's become quite clear that Ubisoft needs a change in leadership.
Still boycotting Ubisoft regardless; My Uplay account got hacked and I lost £2K's worth of Games. Even if the games remain on Steam you will still need the (BEEP) Uplay account and (BEEEEEEEEEP) App.
Basically buy Ubisoft stock and sell it in the surge that happens when they announce a sale of the company to Sony or some other company
Nina Bypass
Way I see it sales are down as this current generation of games are very expensive and few and far between. Previous generations had ground breaking and a vast amount of different games every month. Big AAA games gamers had to manage what they was going to buy what game first. Now you lucky to get a top games in 6 months. All playstation 5 has had is few top games this year and it's just remastered and ported games for stupid prices. This is exactly why they don't want gamers to have backwards compatibility. Even then when you unlock a ps1, ps2, ps3, games via top PlayStation premium subscription you still only rent it if you lose the premium then you lose that benefit as you can't buy the games out right. Then it's only a strange selection Sony chooses to put on and it's on stream so you never own it to play. Modern gaming is all updated games and a competition for the live game to compete with fortnight a game that dared to be different. It's a risky business but unlike previous generations we would never have the iconic games of all types that got us here in this generation. The big AAA companies releasing broken shabby games for disgusting prices. When couple of years ago they wasn't perfect but quality of game and far less patches was needed day one for broken releases. So the want to make money on games they did in the past on current generations. Lazy Ports and minimal brush ups to games we all like bought before but able to play on our upgraded consoles. Problem is companies are just making online only centred gaming were is upto them when servers are shut off. Then the gamers have no value for the money they spent. That's like buying a car and how much you pay for you get more gadgets and accessories in it. But till they decide to upgrade it to a new edition take it away from you with zero refund. Forcing you to buy the upgrade version. The all digital era is a frightening waving of our rights and only benefits companies profits greatly in production costs. But you litterly have nothing for resale and Sony equiping no drives on their consoles and it's more expensive? The cost is never going to go down in games or consoles yet they are taking more out for larger gains. Digital forces gamers to buy from limited sources and their pricing. Ps store has always been 10 to 20% dearer the a physical copy from amazon or high street store if shopping around. Why should we give up more so they benefit the right to play the said game and make more money on less equipment on the consoles and production costs? Forcing us to buy for inflated prices in limited online stores? Games industry took the title of the biggest money spinning from Hollywood film making yet it has the same problems from agenda problems and vast greed and serious issues of bottle necking games for more profit leaving the community very little options in doing so.
I just want a male Japanese protagonist…..
The natural course for a business that disregards the complaints of its consumer base is oblivion.