Ubisoft knows they’re in trouble. They released a four-panel apology about their commitment to Japanese gamers, but it was more of a non-apology filled with corporate jargon. It’s a word salad that only made things worse, and now they’re facing massive backlash. We’re diving into their statement and the fallout from it. This PR disaster is going to hurt them even more, and gamers are furious.
Today’s news is Ubisoft’s pathetic attempt at damage control. They posted a cringeworthy message on X, trying to address criticism from Japanese gamers. Their so-called heartfelt thanks are laughable, as they clearly have no respect for Japanese history or culture. They’ve been pushing the narrative that their game, Assassin’s Creed Shadows, is historically accurate, but it’s a blatant lie.
They claimed to have put significant effort into respectful representation, yet their promotional materials and game footage are anything but. This game has sparked a massive backlash, and Ubisoft’s response is just making things worse. They’re now trying to backtrack, saying it’s all about creative liberty and historical inspiration.
This is one of the worst PR disasters for Ubisoft. They’ve alienated gamers and ruined their credibility. Stay tuned for more as we continue to expose Ubisoft’s lies and cover this unfolding train wreck.
#assassinscreedshadows #microsoftnews UbisoftControversy #GamingBacklash #CulturalRespect #JapaneseGamers #HistoricalAccuracy #SamuraiCulture #DEIInGaming #NoMorePoliticalMessaging #ReturnToFunGaming #AssassinsCreedShadows #UbisoftControversy #GamingBacklash #CulturalRespect #JapaneseGamers #HistoricalAccuracy #SamuraiCulture #WilliamAdams #TokugawaIeyasu #BrookeDavies #IGNJapan #HistoricalFiction #GamingIndustryCriticism #YouTubeDislikeBomb #TwitterRoast #DEIInGaming #WokeActivists #SweetBabyInc #CommunityManagers #GameDevs #QualityGameDesign #EngagingGameplay #NoMorePoliticalMessaging #ReturnToFunGaming
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Forcing behaviors.
Eagle dive of UBIsoft is impressive in the world. Thanks for your cooperation!
"We are sorry, but we are still gonna release the game."
😂It not apologize. it gaslight 😅
They need to cancel it. They won't but one can dream😂
OMG…what do you mean by 'share passion for history'??? Its basically literary their HISTORICAL LEGACY, part of their proud culture! And you Ubisoft talked like its not theirs??? George Soros, Blackrock and their DEI and ESG can go F themselves.
If its meant to be fictional then why they claim its an accurate history of Japan in the very first place??? What kind of a damage control BS is THIS??? Doesn't sound like an apology to me but feels like rubbing cow manure all over Japan's face and then laughing out loud while laughing unapologetic!!!
ここ日本では、「これで謝罪したつもり？あいつらまた喧嘩売って来てんのか？」って受け止め方がほとんどですね。
"Yesterday is history, Tomorrow is a mystery, but Today is a gift. That is why it is called the present." – Master Oogway (Kung Fu Panda)
Performance at Stock Market shapes Company Values.
Beat multiple assassin creed games. They have never been historically accurate. Where’s the problem???
Ubisoft would like to say, "对不起."
Past AC games have Discovery Tours. Ubi is willing to vouch for the historical accuracy.
Unfortunately, the only thing going for AC Shadows is DEI injection, a mere passing remark in recorded history just like Yasuke.
日本人の怒りをさらに買う内容だった 発売中止以外ありえない UBIはフランスの会社 フランス人がフランス政府を動かすべき
海外では、謝罪文を赤い紙に書く風習でもあるのでしょうか？
本来、謝罪の手紙は白い紙に書く事が当たり前だと思っていました。
To be fair gamers do NOT like when the protonagist who are females,none white, or gay.
The black guy did exist in Japan. So why replace him a fiction character?
You know they could have just made Nobunaga the protagonist, he's not black, but he was openly gay, or at least was open with sleeping with other men, he had children so I'm not sure if he was bi or he just had too, is a minority in the west, why not Nobunaga? you could have him romance yasuke.
Translation from corpospeak to English: "We sowwy… There, we apologized. Now stfu and give us your money."
If they give apologize, that mean people are rigth.
But when you never mentionned American and European, just Japanese it s sucks because the controversy appear in America first and they consider they need to apologize just for Japanese not the gamer community. It s bad for Ubi
Honestly, I think they just made the Japanese more angry with this BS apology. Totally missed the point. Ubisoft isn't what they're after – they are on the warpath for Thomas Lockley. Japan is a country filled with poltice people, but man they are savage online haha
it's not really an apology if you clearly don't mean it and of course clearly lack the empathy to understand why the other county is upset by your clear lack of respect, I hope those DEI bonuses was worth it Ubisoft…cause I'll shed no tears the day when your company goes completely under and the remains get bought out by somebody else
現代の黒人青年が突然トラックに轢かれて転移して
「何だここは！？一体何が？？日本に似た異世界？？」
ナオエ「あなたは今日からヤスケ、さあこれを着て」
とか言って鎧を着るシーンから始めればセーフ（アウト）
Serenity (2006) Movie Clip "Fall on Your Sword" is unsurprisingly relevant to Ubi's current predicament.
Ubisoft is going to have to be comfortable with gamers and Japan not buying their game. I cant wait to watch this game and Star Wars Outlaws bomb
Yasuke the legendary samourai , so legendary nobody heard about him till assasin creed shadow popped up…
口先だけ謝られても何も感じません、この文書を読んだ時、ＵＢＩの傲慢さを感じました
問題は黒人を使う事ではなくて、何故日本人の男を使わなかったのかなので、問題の根っこをわざと避けている気がします。
hi 8BE
Funny that they call it "historical fiction" (which is a erroneous statement – it is just fiction with a spicey theme) when they get called out for lying and having been disproven by everyone and their dog.
The game director Charles Benoit said: "We are showing real historical figures… Assassin's Creed is well known for its depiction of the history and the accurate recreation of the world and it's what players can expect from Assassin's Creed Shadows". – Microsoft, Xbox Wire interview.
Honestly, they are the biggest cowards and should be ashamed for attempting to rewrite a cultures history for their own agenda!
Not that those losers know what "shame" is >:I