Jon Wilner thinks the Big 12 and ACC will be further behind the SEC and Big Ten in a few years than Oregon State and Wazzu are now. Head turning Big 12 over/unders from Fan Duel.
29 thoughts on “Big 12/ACC Reality Check: Are They Even Further From the Big 10 and SEC Than we Thought?”
John let me do GAPS for you. 32-7 = 25, 70-32 = 38 the gap is BIGGER. The definition of GAP- a difference between two things. Nice try with you MULTIPLIER switch.
I don't think anyone who is an NFL fan cares about college football and from which conference their favorite players come. I watched a couple of YouTube videos last night from (The Voice of College Football) that compared Big 12 TV numbers with the ACC. The ACC pretty much trounced the Big 12 with viewership. Eyeballs is all ESPN and FOX care about. That is why there is such a big difference in the money between the Big 2 and everyone else and why Sankey is in the process of splitting off from the NCAA and starting a super league with the Big 10. The ACC and Big 12 will be left as a minor league and their best players will be "called up" via unlimited NIL-esque money to this super league. It will be modeled after the NFL. It's all but over right now.
Once the B12 merges with the Big East; the B12 will break away from the NCAA in B- Ball and the B12 will control the BB tournament and will make more $ and shorten the gap!
Very confusing. You were one of the loudest voices discrediting anything Wilner had to say when the Pac 12 existed, and now you are using him as the "source" of your podcasts? Very strange.
The run up to the 2024 College Football season should be interesting. What kind of coverage will the B1G & SEC get versus the ACC & Big XII? If the B1G & SEC suck up all of the air from the media's pre-season coverage, the Big XII & ACC will have to struggle to remain relevant.
I been saying this in your comments for a few weeks.
The new payouts aren't out yet. SEC only got 50 per school this year. Bumps come next year. In 2026 even more per school due to CFP.
B10/SEC will be at 80+ Big12 let's say at 40M ACC at 25M G5 let's say 5-15M
The gap is 40M. Between the P2 and Tier2. Gap is 30M between Tier2 and P5.
Stop with the 4x vs 2x. You're smarter than that.
It is common sense. No problem with being Pro Big12, but at least be truthful to yourself. Today the difference is only 10-20M and that has only been for a few years.
And now there are 6 more schools TX, OK, USC, Wash, Oregon and UCLA that will make more.
The biggest problem with long term Big 12 viability is that any team that rises above the rest and sustains success will eventually get poached by one of the two major conferences.
Your crazy. Mahomes wins two more super bowls and he can be maybe considered. To be second best. It until he surpasses 7 he will never be in the same breath as Brady.
That class action lawsuit is, one of the biggest jokes I ever heard …this lawsuit has Nothing to stand on. You got all the perks that was Legal when you played your sports.
Think you need to adjust your math when comparing the Big12/ACC compared to the P2. You used % instead look at the dollar differences. Big 12 will be about $30mm more than the AAC. The BIG is expecting 70-100 per team in the future compared to 30-40mm for the Big 12. That’s a 30-60mm dollar gap
The rest of you guys should bring home a couple national titles… you’ll realize quickly financial revenue means nothing. It’s not like your former school sends you a check every month.
The Big 12 needs to change the narrative created by the SEC and Big 10. While the Big 12 is disrupting and innovating with their partnerships and upcoming efforts in Mexico, I think the Big 12 podcasts need to reimagine the narrative of the Big 12 as the best conference in America with reasons why. Do we need to buy into the SEC and Big 10 narrative spawned by their large media partners? Of course, those media partners will promote a narrative of the P2. Their investment into these leagues is dependent on maintaining such a narrative for them to get their return on investment. But, if you take away the narrative, the SEC and Big 10 have no uniqueness in their value proposition. Money does not make a conference the best, it is the management of the money that makes the difference between what and who is better.
"What the ACC and Big 12 are getting" isn't just TV money. For example, K State gets about 1/3 of its money from conference TV money, but gets about 2/3 from ticket sales, NCAA basketball, Donor contributions, corporate sponsorship, etc. I doubt that 2/3 slice varies that much just because you look at one conference vs the other. Yes, a big name school (e.g. Texas) might make a lot more in that 2/3 slice than K State does. But I'll bet Texas' 2/3 slice doesn't go up that much just because they went from the Big 12 to the SEC.
John let me do GAPS for you. 32-7 = 25, 70-32 = 38 the gap is BIGGER. The definition of GAP- a difference between two things. Nice try with you MULTIPLIER switch.
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Texas tech knocks off destroy Kansas 79-50 wreck'em tech 👆
I don't think anyone who is an NFL fan cares about college football and from which conference their favorite players come. I watched a couple of YouTube videos last night from (The Voice of College Football) that compared Big 12 TV numbers with the ACC. The ACC pretty much trounced the Big 12 with viewership. Eyeballs is all ESPN and FOX care about. That is why there is such a big difference in the money between the Big 2 and everyone else and why Sankey is in the process of splitting off from the NCAA and starting a super league with the Big 10. The ACC and Big 12 will be left as a minor league and their best players will be "called up" via unlimited NIL-esque money to this super league. It will be modeled after the NFL. It's all but over right now.
BY was at the Tech-KU game in Lubbock tonight; Bill Self got ejected!
Once the B12 merges with the Big East; the B12 will break away from the NCAA in B- Ball and the B12 will control the BB tournament and will make more $ and shorten the gap!
Very confusing. You were one of the loudest voices discrediting anything Wilner had to say when the Pac 12 existed, and now you are using him as the "source" of your podcasts? Very strange.
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👆👆👆😉
❤❤❤❤❤so appreciate that u have your priorities lined up!!!❤❤❤❤
The run up to the 2024 College Football season should be interesting. What kind of coverage will the B1G & SEC get versus the ACC & Big XII? If the B1G & SEC suck up all of the air from the media's pre-season coverage, the Big XII & ACC will have to struggle to remain relevant.
Id say perception with HS kids matters…. 75% of the Top 250 picked a P2 school.
I think the B12 can catch up some when Yormark sells basketball as a separate medua entity.
Given that Jerry Jones hasn't been able to deliver in my living memory, I'm sure glad that the Chief's gave me an AFC team when they drafted Mahomes
I'm boycotting the SEC and BIG10. I'm not gonna help them leave out the BIG12. I see what's going on. I'm only watching my conference
I been saying this in your comments for a few weeks.
The new payouts aren't out yet. SEC only got 50 per school this year. Bumps come next year. In 2026 even more per school due to CFP.
B10/SEC will be at 80+
Big12 let's say at 40M
ACC at 25M
G5 let's say 5-15M
The gap is 40M. Between the P2 and Tier2. Gap is 30M between Tier2 and P5.
Stop with the 4x vs 2x. You're smarter than that.
It is common sense. No problem with being Pro Big12, but at least be truthful to yourself. Today the difference is only 10-20M and that has only been for a few years.
And now there are 6 more schools TX, OK, USC, Wash, Oregon and UCLA that will make more.
The biggest problem with long term Big 12 viability is that any team that rises above the rest and sustains success will eventually get poached by one of the two major conferences.
They won’t be able to build national brands.
Your crazy. Mahomes wins two more super bowls and he can be maybe considered. To be second best. It until he surpasses 7 he will never be in the same breath as Brady.
$ wise the gap is larger. Don’t go by percentages. It’s 25 million to around 40 million. That’s huge.
Keep it going 🎉
Go through OSU's 2025 FB schedule and 8 wins looks very doable. Only one really tough away game at K-State. I think 9 wins would not be a surprise.
You need to brush up on your Big 12 History a little better buddy, Tech won 9 games in 2009.
This is the best video I've seen on this topic, hands down.��
nice!
That class action lawsuit is, one of the biggest jokes I ever heard …this lawsuit has Nothing to stand on. You got all the perks that was Legal when you played your sports.
Think you need to adjust your math when comparing the Big12/ACC compared to the P2. You used % instead look at the dollar differences. Big 12 will be about $30mm more than the AAC. The BIG is expecting 70-100 per team in the future compared to 30-40mm for the Big 12. That’s a 30-60mm dollar gap
The rest of you guys should bring home a couple national titles… you’ll realize quickly financial revenue means nothing. It’s not like your former school sends you a check every month.
The Big 12 needs to change the narrative created by the SEC and Big 10. While the Big 12 is disrupting and innovating with their partnerships and upcoming efforts in Mexico, I think the Big 12 podcasts need to reimagine the narrative of the Big 12 as the best conference in America with reasons why. Do we need to buy into the SEC and Big 10 narrative spawned by their large media partners? Of course, those media partners will promote a narrative of the P2. Their investment into these leagues is dependent on maintaining such a narrative for them to get their return on investment. But, if you take away the narrative, the SEC and Big 10 have no uniqueness in their value proposition. Money does not make a conference the best, it is the management of the money that makes the difference between what and who is better.
Maybe ask for this for Christmas and print a Big 12 Logo on it:
Can't include the URL, but search for:
printrunner step-and-repeat-banners
"What the ACC and Big 12 are getting" isn't just TV money.
For example, K State gets about 1/3 of its money from conference TV money, but gets about 2/3 from ticket sales, NCAA basketball, Donor contributions, corporate sponsorship, etc.
I doubt that 2/3 slice varies that much just because you look at one conference vs the other.
Yes, a big name school (e.g. Texas) might make a lot more in that 2/3 slice than K State does.
But I'll bet Texas' 2/3 slice doesn't go up that much just because they went from the Big 12 to the SEC.