Whether in a corporate role or owning a business, you likely hear a lot about personal branding. We’ve even discussed the importance of a personal brand on this show. And we’re going to do it again today because there’s a new book available that’s different.
And it’s an honor to introduce you to my friend and former corporate colleague, Valerie Nifora. We’ve known each other for decades and reconnected over the last couple of years because we have something in common. We love to write and share with others what has worked for us.
Valerie Nifora is an expert on personal branding and an award-winning, bestselling fiction and nonfiction author. She has spent most of her career as a marketing and communications leader for the Fortune 50. In addition, she’s been a ghostwriter for corporate executives and has executed award-winning campaigns using her unique gift as an inspiring storyteller.
Her new book, “Unleash the Power of You | A Step-by-Step Guide To Creating and Sustaining Your Own Personal Brand,” hit #1 in two categories in March pre-sales and is now available worldwide.
Let’s talk about what it means to create and sustain your personal brand with Valerie.
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